Vol 12, No 1 (2024)

Table of Contents

Articles

PENINGKATAN PEMBELIAN IMPULSIF PRODUK FESYEN DI E-MARKETPLANCE MELALUI FLASH SALES, OCR DAN NILAI HEDONIS

Cempaka Paramita, Ika Barokah Suryaningsih, Eksanti Eksanti

DOI: http://dx.doi.org/10.33366/ref.v12i1.5460
pages. 1-16
Abstract | References | Current | PDF | Cover Page| Viewed : 46 | Download : 10
THE EXAMINATION OF THE IMPACT OF CUSTOMER VALUE ON CONSUMER BEHAVIOR AMONG MINIMARKET RETAIL PATRONS IN THE JABODETABEK

Abigael Tiffany, Niko Putra Wijaya, Mohammad Ansara Djahran, Lianna Wijaya

DOI: http://dx.doi.org/10.33366/ref.v12i1.5770
pages. 17-34
Abstract | References | Current | PDF | Cover Page| Viewed : 31 | Download : 12
ANALISIS FAKTOR – FAKTOR PRODUKSI TERHADAP PENDAPATAN PENGUSAHA TAPE DI KELURAHAN LADANG BAMBU KECAMATAN MEDAN TUNTUNGAN

Vani Eorita Tarigan, Ahmad Fadlan

DOI: http://dx.doi.org/10.33366/ref.v12i1.5689
pages. 35-40
Abstract | References | Current | PDF | Cover Page| Viewed : 28 | Download : 13
DETERMINAN FAKTOR KEPUTUSAN PEMBELIAN MELALUI KEPERCAYAAN KONSUMEN SEBAGAI VARIABEL INTERVENING (Studi Kasus Pada Pengguna Shopee Di Kota Yogyakarta)

Wahyu Ningsih Wahyu Ningsih, Suhartono Suhartono

DOI: http://dx.doi.org/10.33366/ref.v12i1.5609
pages. 41-53
Abstract | References | Current | PDF | Cover Page| Viewed : 13 | Download : 8
MINAT BELI PENGGUNA ASURANSI AXA MANDIRI YOGYAKARTA DIPENGARUHI OLEH HARGA DAN KUALITAS PRODUK

Reza Anggapratama, Dwi Irnawati, Kustaji Kustaji, Muhammad Rizqi Agustino, Fauzian Noor, Esti Nur Fadila, Syifa’un Niswah, Sova Selviana

DOI: http://dx.doi.org/10.33366/ref.v12i1.5727
pages. 54-61
Abstract | References | Current | PDF | Cover Page| Viewed : 28 | Download : 4
THE EFFECT OF TRUST IN STREAMERS ON LIVE SHOPPING CONSUMERS' PURCHASE INTENTION IN INDONESIA

Yitlin Wijaya, Peri A. Manaf

DOI: http://dx.doi.org/10.33366/ref.v12i1.5721
pages. 62-75
Abstract | References | Current | PDF | Cover Page| Viewed : 23 | Download : 4
UPAYA MENINGKATKAN KUALITAS PENYERAPAN ANGGARAN SULAWESI SELATAN TAHUN 2023

Dedi Rahmanto

DOI: http://dx.doi.org/10.33366/ref.v12i1.5512
pages. 76-83
Abstract | References | Current | PDF | Cover Page| Viewed : 22 | Download : 6