ANALISIS KUALITAS PELAYANAN, SARANA PRASARANA DAN LINGKUNGAN TERHADAP KEPUASAN PASIEN

Sripina Ulandari, Sunarsih Yudawati

Abstract

The puskesmas must still be able to maintain the quality of services supported by adequate facilities and infrastructure and be supported by the creation of a clean, beautiful, neat and pleasant environment so as to meet the expectations or needs of patients. The purpose of this study was to analyze the relationship between the quality of services, facilities and the environment for patient satisfaction at Pujon Health Center Malang Regency.The type of research used is explanatory reset. The sampling technique used was purposive sampling. The sample in this study were patients who came to treatment (at least 2 times treatment) or patients who had used services to the Health Center as many as 150 respondents. Collecting data uses observation techniques, interviews, questionnaires and documentation. The data analysis used is multiple linear regression. Based on the results of the study prove the existence of a significant influence between the quality of service, infrastructure and environment on patient satisfaction in Health Center (p-value 0.034 <0.05). The effect is positive and includes strong (correlation + 0.910), meaning that the higher the quality score of service, infrastructure and environment, the higher the patient satisfaction score and vice versa. These three elements influence customer satisfaction, so it is recommended that officers focus on these three things as a strategy to satisfy customers and it is expected that the internal audit team regularly evaluates the three matters and is evaluated regularly.

Keywords

Service Quality; Infrastructure and Environment Facilities; Patient Satisfaction.

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References

Dinas Kesehatan Kabupaten Jombang. (2010). Profil Kesehatan Kabupate Jombang 2014. Jombang.

Kotler, P. (2000). Marketing Management.(Edisi Indonesia oleh HendraTeguh, Ronny dan Benjamin Molan). Jakarta: PT Indeks.

Tjiptono, F. dan G. C. (2005). Service, Quality, and Satisfactio. Yogyakarta: AndiOffset.

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